![](https://api.time.com/wp-content/uploads/2022/05/GettyImages-1389414505.jpg?quality=85&crop=0px%2C16px%2C3984px%2C2085px&resize=1200%2C628&strip)
The pop star Halsey lambasted the role of TikTok in modern pop music on Sunday, saying that their label wouldn’t let them release a new song without an accompanying campaign to make it go viral.
“Everything is marketing. And they are doing this to every artist these days,” they wrote, ironically, in a TikTok video, as their unreleased song played in the background. “I just want to release music, man. And I deserve better tbh. I’m tired.” (Halsey
Continue reading at source website